Requests for Proposal - Body image, media content and online behaviour
Netsafe and Te Mana Whakaatu – Classification Office are seeking assistance in developing qualitative research with rangatahi. The research will explore young people's experiences and views about media content, online behaviour, and the potential impacts on body image and associated health and wellbeing issues. The research will inform policy and regulatory responses to young people's engagement with harmful content. The submission closing date is 1 May 2023.
CALLING ALL RESEARCHERS!
Netsafe and Te Mana Whakaatu – Classification Office are seeking assistance in developing qualitative research with rangatahi. The research will explore young people's experiences and views about media content, online behaviour, and the potential impacts on body image and associated health and wellbeing issues.
We have published a Request for Proposals (RFP) on GETS:
The submission closing date is 1 May, 2023. We ask that you share this with your networks, and we welcome interest from applicants.
The research aims to address a gap in knowledge about these issues in Aotearoa, and to raise awareness and see educational resources developed. Research findings may also inform the development of policy and regulatory responses to young people’s engagement with this content and clinical or therapeutic responses, awareness and understanding. The research will also inform the classification work of the Office.
Media content is a very broad category encompassing everything from advertising to movies and games, to social media. This content may have positive or negative impacts in relation to body image. However, our key concern is content (and associated online behaviour) that promotes or encourages attitudes and behaviours relating to body image that may be harmful to young people’s mental or physical health and wellbeing. We expect social media will be the primary focus of discussions in relation to this.
The research will have a robust ethics process ensuring the safety and privacy of participants, and will be informed by Treaty principles ensuring effective and ethical research practices with respect to Māori.
There is relatively little NZ research exploring young people’s experiences and views about this topic, and so we are seeking assistance in developing qualitative research with rangatahi to obtain robust, up-to-date evidence. We aim to publish results in the 4th quarter of 2023.
If you're interested in submitting a proposal, check out the RFP on GETS (see link above). You can also email us directly if you would like to see a copy of the RFP document: consultations@classificationoffice.govt.nz.
About Netsafe
Netsafe has a proud history of building productive relationships and working with others in the online safety ecosystem to produce data and research to assess and respond to the online safety and digital issues of our time. Collaboration is the key to continuing to meet these challenges, and the effectiveness of Netsafe’s public education relies on a future focus on content and platform harms, and how they are impacting our children and young people in particular.
About Te Mana Whakaatu – Classification Office
At Te Mana Whakaatu – Classification Office (the Office) we focus our research on issues that are important to the wellbeing of New Zealanders and relevant to the wider work of the Office. This includes research about commercial entertainment such as movies, shows and video games, and other (mostly online) content such as pornography or misinformation. Our research tends to focus on identified gaps in evidence and provides practical value for the public, academics, educators, government agencies and other stakeholders.
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